Each year, Abu Dhabi Art collaborates with artists to create the fair’s visual campaign. The chosen images by the artist are used across the marketing campaign and define the visual identity of the fair each year.
The images for the 2022 campaign are all from different projects by the artist Farah Al Qasimi. They reflect the range of different approaches in her practice, from observing the real world to building still lives and collages in-studio. There is also a relationship to performance and gesture.
"Abu Dhabi is my home, and Abu Dhabi Art was one of the first major art events I attended when I moved back home after college, so it is great to be chosen for this year’s visual campaign. A lot of my work is about and for the Emirates, so I'm happy to be able to share these images in this way." - Farah Al Qasimi, represented by The Third Line and Abu Dhabi Art 2022 Visual Campaign Artist
Each year, Abu Dhabi Art collaborates with artists to create the fair’s visual campaign.
Abu Dhabi Art Visual Campaign artists:
• 2022: Farah Al Qasimi (The Third Line)
• 2021: Ayesha Hadhir | Rawdha Khalifa Al Ketbi | Shaikha Fahad Al Ketbi
• 2019: Ebtisam Abdulaziz (The Third Line)
• 2018: Monira Al Qadiri
• 2017: Tarek Al-Ghoussein (Galerie Brigitte Schenk and The Third Line)